AdLibertas Blog

This article outlines various methods for calculating a pLTV model for your apps, ranging from back-of-the-envelope to the most advanced computational models available.

Mobile data industry veteran joins AdLibertas to help guide product and data strategy.

Fast, easy and accurate predicted earnings for your UA campaigns. One-touch integration. Automated pLTV outputs, skip the hassle.

This article is designed to help you choose what types of events to include in your app to measure and predict user behavior helping you facilitate growth for your apps.

AdLibertas is proud to announce today the product release of some early awaited updates and enhancements, including the number one requested feature, Dynamic Audience Reports