AdLibertas Blog

Shortly after our CPM last blogpost– which showed modest Q4 growth — holiday spending took off. In the short week we’ve seen swells of spending across almost all forms of spending. Q4 is here.

In ad-tech new doesn’t always mean better. The industry is abuzz with the merits of header bidding but question we get most often is “should I try it?” We compile some real-world results to help you decide if header bidding is right for you.