Top Ad Network Performance for 2020

Top Ad Network Performance for 2020

   After the soaring highs of December earnings, mobile publishers often take advantage of the January lull to re-evaluate the ad stack and make adjustments where necessary. To assist we’ve provided our traditional look-back at Q4’s top performing ad...
Get the most from your 3 Admob calls

Get the most from your 3 Admob calls

Introduction Admob is once-again policing a limitation on the amount of times you can call Admob for a single ad-request, a policy they’re calling “app multicall enforcement”. Although unofficially enforced for two years, the rumor mill has validated late this month...
How to keep Header Bidding from Hurting

How to keep Header Bidding from Hurting

Executive Summary Header Bidding is designed to increase dynamic competition for HB-enabled buyers. However, increasing liquidity to a minority of buyers gives an unfair pricing advantages leading to price erosion — and can decrease overall prices among other buyers....
Top Network Performance for Q2-2019

Top Network Performance for Q2-2019

  “Should I be working with anyone else?” - Every Publisher, Ever Aggregated network performance ranking is one of the most common requests we receive among our mobile app publishers, especially as we enter the doldrums of Q2 where many take the time to...