Being able to predict user-behavior of users in your app will help you predict churn, increase user LTV, and increase effectiveness of user acquisition.
We’ve put together a four-step guide to finding, measuring and refining your app’s events with the hopes you too can start to quantify – and predict –user behavior.
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- July 14, 2021
- Best Practices
How do you start buying users for apps?
Mobile apps have been around for over a decade but there are a vast number of app developers – some brand new, others with millions of organic users –have the same question: how do I buy users (profitably) for my app?
This article expands on each of these steps to give app developers a playbook on where to get started.
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- June 14, 2021
- Best Practices
Why should you link ironSource and Firebase?
Mobile app developers using ironSource and Firebase can greatly benefit from combining the data from both platforms to help them with better measurement and success indicators.
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- May 18, 2021
- Best Practices
Best Practices: Your Data Architecture and Data Pipeline – a conversation with Allen Eubank, Head of Architecture
Big data is challenging. Today we’re talking about managing mobile app data and how app developers can architect and build a scalable, reliable data pipeline to stay informed and make the best decisions for their apps.
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We talk to mobile app developers every day. They share challenges, findings, frustrations and questions in their efforts to drive a successful growing business.
They teach us a lot and we hope sharing some of our recent memorable quotes will bring you enjoyment, and learnings in growing your own business