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You need to:

  • Predict campaign success

    Track & predict UA campaign performance quickly and easily

  • Find valuable users early

    Find and measure early success indicators to determine high-value users.

  • Automate busywork

    Spend your time making impact, not wrestling with data.

We help you understand user performance

AdLibertas provides up-to-date customer measurement and analytics of your users and campaigns quickly and easily.

Answer important questions

  • Campaign pLTVs

    Campaign performance predictions to forecast earnings easily and accurately.

  • User LTV by behavior or action

    Get accurate log-level reporting & analytics of earnings by a user's action and behavior.

  • Monitor changes in performance

    Automated data collection and campaign pLTV report delivery to keep you updated with changing conditions.

Marketing Case Studies

  • Predicting user LTV early and accurately

    Random Logic Games increases user predicted lifetime value (pLTV) accuracy and saves time by leveraging Audience Reporting forecasting.

  • Using first-day actions to find valuable users

    Mike Newman, creator of Flow Free, found users who complete a puzzle on their first day are worth >20X more than users who don’t.

  • The effect of IDFA opt-ins on user LTVs

    Popular publisher and longtime customer PixelTrend discovered users who opt into ad-tracking are worth 5X more after just 60 days.

Frequently Asked Questions

How does it work?

The AdLibertas platform combines data generated from your app service providers to give you centralized, actionable answers on user performance by user action, acquisition source, or other characteristic. We connect via APIs so no specialized integration or SDKs are necessary — most customers can get started with no engineering resources! For more information, see our onboarding tutorial.


What do I need to get started?

For most app developers there is no SDK needed! We only collect credentials to consolidate and store analytics and revenue data. For more integration information see our onboarding tutorial.

How much does it cost?

Platform cost depends on your usage and data-volume. We do offer a free 14 day trial. For details please contact us to get a quote.

How do you measure revenue?

To ensure accuracy we capture actual revenue events. For ad-revenue we collect impression level reporting, for in-app purchase and subscription revenue we collect device-events and validate them with the app stores. For more information see details on integration of our Revenue Connections.

How do you get user events?

We collect user-events directly from your analytics provider — no additional SDK needed. To see how it works, see documentation on how to integrate Analytics Connections.

How do you manage privacy/security?

AdLibertas takes user and client privacy very seriously. As such we have strict policies and technologies in place to adhere to global regulations as well as secure app developer private and sensitive information. Read more in our documentation.